MailChimp is a marketing platform which helps the marketers to understand the customer's behavior by creating unique campaigns and distribute to any of the desired social media channels. It also helps to automate daily work activity and organized marketing tactics more smartly.
This guideline will show you how can integrate your lead-gen forms with MailChimp so that you can start sending names and email addresses right into any MailChimp list.
Step 1 Connect to MailChimp
Go to the Integrations page from profile settings. You will see a list of your integrated services with Replug. Click on the Connect button.
Step 2 Input Credentials
After that, you will be asked to input your MailChimp credentials.
Step 3 Choose a list
Once you have successfully connected, you will be asked to select the lists that you would like to integrate with the Replug platform. Click on the Connect Lists button.
Step 4 You're connected
Moving forward, you need to create a campaign, select the Form option as CTA type, select the theme of your call to action message, and third-party email service to collect leads.
After selecting the third party, you have to select the account and email list as well.
Email Service Provider: You need to select the email service provider to integrate with any service like MailChimp.
Account and Email list: Select the account and email list that you have in MailChimp (e.g ContentStudio in our scenario)
If you have connected your campaigns to MailChimp and email addresses are not being added to your list, these are the most common reasons as to why:
Email already in MailChimp list
The email address entered into the lead-gen form may already be in your MailChimp list, so it will not be added again.
User did not opt-in
The user did not click the link in their double opt-in confirmation email that was sent to them. If they don't click that link, they won't be added to your list.
Delay in reporting
MailChimp is having a delay in reporting. Try checking again in a few hours.