What is a Campaign?

The campaign allows you to create widgets for your brand advertisement. You can create campaigns to promote your branded message and collect leads for each of your brands.

You could use four types of widgets for your campaigns.

  1. Link Shortener
  2. Call to action
  3. Retargeting pixel
  4. 3rd-party widgets

Link Shortener

By default, this option is activated, all your links will be shortened. If you want to use Replug as a URL Shortener, you do not need to select any other option from the campaign type.


A call to action is a message that you could show to your audience and promote your deals, offers, and sales, etc. This way, you could broadcast your message and invite your audience to perform an action that could be in your favor. 

Retargeting Pixel

A retargeting pixel is a snippet of code that you could use in your campaigns to collect a relevant audience and show them need-specific ads. This is a perfect technique to convert warm customers into actual buyers. Replug lets you retarget your audience on Facebook, Twitter, LinkedIn, Pinterest, Quora, Google, or any custom domain. Learn more about Retargeting Pixels here

3rd-Party Widgets

Replug lets you can add custom widgets to your shared links to integrate the functionality of any 3rd party tool or service. You can add opt-in forms, chatbots, video embed, quizzes, etc.

The image attached below shows what it looks like. 

For more information, follow our blog on Using Branded links to generate more sales

Additionally, if you want to learn how to create campaigns, visit the related articles.

If you have any questions related to Replug, you can email us directly at [email protected] or use the live chat on this page (also available on the dashboard at any time).